The automotive industry is going through the biggest shift and period of transformation in its history. PwC Turkey stands beside the all players in the industry; OEMs, companies in automotive supply industry, distributors, dealers and associations.

Five trends transforming the automotive industry

Electric cars

The transition to an emission-free era is one of the leading global trends in the automotive industry. Efforts to reduce the emission of harmful gasses by decreasing vehicle emission levels will be widespread, as will the idea of producing vehicles which run on renewable energy resources.

Autonomous vehicles

Today, as individuals, we actively use many applications which we could not even dream of until a few years ago. Technological advances driven by artificial intelligence, machine learning, robotics and deep learning will rapidly make self-driving cars - which once seemed like a flight of fancy to many - widespread.

Sharing economy

Pay-as-you-go instead of ownership is a practice which is becoming increasingly widespread in many areas. The sharing economy and autonomous cars becoming widespread will enable users to travel more cheaply, safely, easily and comfortably in the future.


Connected vehicles

With the development of autonomous vehicle technology, vehicles will be constantly connected to each other, traffic factors and the outer world. The connected vehicle concept will both save time for drivers and be a safe and comfortable transport option.

Continuously upgraded vehicles

The popularisation of autonomous vehicles and shift in consumer habits will boost innovations in the automotive industry.


Highlights of the Turkish automotive industry

  • Keeping up with the technologic transformation
  • Operational efficiency/HR reorganisation
  • Overseas structuring
  • Access to funds
  • Benefitting from the incentives at maximum rates
  • Compliance to tax legislations

How can PwC help you?

With our team of consultants, PwC Turkey provides you with consulting services to determine strategies to keep up with the transformation of the industry and apply these strategies to create a competitive edge. Our audit and tax teams specialised in automotive industry practices assist you in ensuring the compliance of your transactions.


  • Evaluating and developing strategies
  • Analysing target markets and developing international growth strategy
  • Developing sales, channel and product strategies aligned with brand promises
  • Supply chain transformation to create a competitive edge
  • Technology-focused transformation programmes
  • Solving complicated business problems with analytic competencies

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  • Tax certification services
  • Tax consultancy services
  • VAT refund services
  • SCT consultancy
  • Investment incentive consultancy
  • R&D consultancy services
  • Transfer pricing services
  • Other

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Audit and assurance

  • Independent audit services
  • Corporate reporting services
  • Risk assurance services

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Bilgütay Yaşar

Bilgütay Yaşar

Industrial Manufacturing and Automotive Industry Leader

Tel: +90 212 326 6094

Ulaş Ceylanlı

Ulaş Ceylanlı

Automotive Industry Leader

Tel: +90 212 326 6248

Tolga Baloğlu

Tolga Baloğlu

Advisory Services Partner

Tel: +90 212 376 5365

Beste Ortaç

Beste Ortaç

Assurance Services Partner

Tel: +90 212 326 6066

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